Marketing Specialists (MASCC)

Location(s): Fort Omaha Campus, South Omaha Campus, Elkhorn Valley Campus, Online

Award: Career Certificate

Pathway to Associates Degree: Business Administration (BSAAS)

Program Location: Elkhorn Valley Campus, Fort Omaha Campus, South Omaha Campus, Online

Graduation Requirements: 27.0 credit hrs.

Marketing professionals support the business activities involved with creating and communicating customer value specific to product placement, production, promotion, and pricing. This can include working with customers and clients in for-profit companies and nonprofit organizations to sale products and services, engage in research, and create advertising strategies.

Course Requirements - 27.0 credits

MRKT 1010 - Principles of Marketing 4.5 Credits
MRKT 1200 - Principles of Selling 4.5 Credits
MRKT 1201 - Advertising & Sales Promotion 4.5 Credits
MRKT 1600 - Consumer Behavior 4.5 Credits
MRKT 2202 - Direct and Digital Marketing Methods 4.5 Credits
MRKT 2720 - Global Marketing 4.5 Credits

Program Level Student Learning Outcomes

Apply Core Marketing Principles
Develop and Execute Marketing Strategies
Utilize Digital Marketing Tools and Platforms
Analyze Market Research and Consumer Data
Demonstrate Professional & Cross-Cultural Communication and Collaboration Skills